What you know is worth more than you're being paid for it.

A free 45-minute session to name your expertise, understand what it's worth, and identify your clearest path to monetising it.

Book your free session →

PROBLEM STATEMENT

You've spent years developing a way of working that other people can't replicate.

The problem isn't a lack of expertise. It's that no one has ever helped you see it clearly — what it actually is, what it's worth, and how to turn it into something that generates income independently of how many hours you work.

Most experienced creative professionals sit on significant intellectual property without realising it. Not because they're not good enough. Because they've never had a framework for making it legible.

WHAT IT IS

The Expertise to IP session is a free 45-minute conversation with Cat Gomersall — creative professional, systems thinker, and founder of Quartz Ripple.

It's not a discovery call. It's not a sales pitch. It's a structured diagnostic built on the Creative Integration Method — a framework developed across 25 years of practice helping experienced creative professionals identify, name, and commercialise what they know.

You'll leave with clarity on what your expertise actually is and a recommended path forward — whether that's a product, a program, or something else entirely.

HOW IT WORKS

1. Book your session
Choose a time that works for you. You'll receive a prep guide to work through beforehand — 20 minutes that makes the conversation significantly more useful.

2. Show up
45 minutes. No agenda other than getting clear on where your expertise sits and what it could become. Honest, direct, no fluff.

3. Leave with a path
By the end of the session you'll know what your IP is, what it's worth, and what the clearest next step looks like for you specifically.

Book your free session →

WHO IT'S FOR / WHO IT'S NOT

  • This is for you if:

    You have 10+ years of creative professional experience and suspect you're leaving money on the table
    — You've thought about building a product, program, or independent income stream but don't know where to start
    — You want an honest, outside perspective on what you actually have and what it's worth
    — You're done with generic business advice that wasn't built for people like you

  • This is not for you if:

    — You're early in your career and still building your core skills — come back in a few years
    — You're looking for someone to validate an idea you've already committed to
    — You want a motivational conversation — this is diagnostic, not coaching

ABOUT CATHERINE

Catherine Gomersall is a creative professional with 25 years of experience across design, systems, and IP commercialisation. She is the founder of Quartz Ripple and the creator of the Creative Integration Method — a framework for helping experienced creative professionals turn what they know into income.

She has worked with 100+ professionals to find language for their expertise and helped around 40 build independent income streams. She holds a PhD in Communications and a Graduate Certificate in Research Commercialisation.

This isn't coaching. It's peer-level thinking from someone who has done the work.

Evaluate your idea → $275 AUD